Local SEO vs Global SEO: KEY DIFFERENCES

Plus BY: THESEOPEDIA.COM DECEMBER 23, 2023

7

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6

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5

[{"selector":"#anim-75b3bb2e-1891-4423-bdec-4dc2267d608d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e6b5d446-0ff9-4f41-a277-fc1d632461a8","keyframes":{"transform":["translate3d(0px, 124.14819%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-52076937-9f86-4873-9ea5-e5cfebba5235","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-78941dcc-bc5c-49a4-a81c-7ad048246059","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-84c8b53f-4f3a-43b3-8f66-f75cc85732e5","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f74dcb46-63c1-4422-88bd-091173baf557","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-7079f751-4af0-4948-aa0f-eb4a94af16cc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-58f43b5e-f3bb-493c-9c3d-aadfc1988508","keyframes":{"transform":["translate3d(0px, 691.03960%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Local SEO targets consumers within a specific locality or region, promoting products or services to a nearby audience. In contrast, Global SEO reaches a diverse audience spanning different countries and cultures.

4

[{"selector":"#anim-35cff89d-f02a-4844-826a-92a7ecc27cd9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4c495f7d-acd9-4d35-84c2-e7136ba47071","keyframes":{"transform":["translate3d(0px, 177.22225%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7d9dbb81-9114-48d5-a013-5781905047d8","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-fcaab1bd-06ec-4bda-b972-3de0a79ea4af","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-81244640-4aa2-49cf-ba5e-cca7b20d9804","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-4491e074-aac1-4303-99b9-ede845e2a919","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-350900ef-e99b-495a-92ff-9a9f9472453e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d90a39d7-5e80-459c-ac10-928961408b2c","keyframes":{"transform":["translate3d(0px, 671.68483%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Local SEO heavily relies on optimizing Google My Business listings for local visibility. Global SEO doesn't emphasize local listings as prominently.

3

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2

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1

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[{"selector":"#anim-4762aac6-3601-455d-b90c-2da0c5a82dc9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6c778e0e-c076-4c4e-9f3a-1be23a071d58","keyframes":{"transform":["translate3d(0px, 309.72210%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Learn More

Local SEO vs Global SEO: KEY DIFFERENCES

7

Geographical Scope

6

Keyword Selection

5

Target Audience

4

Google My Business

3

Competition Level

2

Content Localization

1

Citations and Backlinks

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