Long tail keywords in SEO: What They Are & How to Find Them

Plus BY: THESEOPEDIA.COM DECEMBER 22, 2023

7

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6

[{"selector":"#anim-bd021042-e0e4-4486-ac0d-d3d36c70888e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2ea9fd6a-92f4-4f19-8fdf-b7504f023030","keyframes":{"transform":["translate3d(0px, 172.22220%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0d30272c-c283-4aa8-a412-93d8339e8202","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f8e94329-3c1a-4d26-9d04-fbfc747f5a3b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-08e6b74c-912a-47f7-a56c-59c1296b2bef","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c241c15e-0de0-4b6f-8537-b897afbe7262","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-8de4cd59-c753-42c0-9475-0a68d3755205","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-714effde-4dfd-4d9b-80dc-fa45bc13791b","keyframes":{"transform":["translate3d(0px, 655.55582%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Selecting the right long tail keywords is crucial for improved website ranking. Tools like Google AdWords Keyword Planner aid in brainstorming and research.

5

[{"selector":"#anim-c12515f8-0aae-4d59-8e68-157391f7e8fa","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0d783762-602e-4856-be11-92bc46bba362","keyframes":{"transform":["translate3d(0px, 172.22220%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f57905ef-c309-4660-90eb-14d09a4668fe","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c672e47a-52de-4ea1-a1cb-77004995b8af","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-423b8c00-f5b4-415e-95d1-bddaedefe2a5","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-acfed10e-dd6f-4dcb-b9f8-a1159a88c49b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-e305293f-3d5c-499e-accc-8a3504586e74","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-05373d5b-7eba-4b68-8495-82d281404892","keyframes":{"transform":["translate3d(0px, 655.55582%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Enjoy higher search engine rankings, attract interested visitors, and save time by targeting a specific audience with less competitive keywords.

4

[{"selector":"#anim-2e5edd90-71ed-4ecf-a1b6-ebcc44f78670","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a9c0d35e-1760-4f60-8564-a2ef79dba174","keyframes":{"transform":["translate3d(0px, 179.22222%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3ff24f24-dc8d-4053-8547-ed59fbd4fcc8","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f73e9f31-8852-482a-bd46-f93894660607","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-6215c35b-3e10-4821-8a25-75d542fa2979","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a351cd08-c713-43c6-b798-fa2ec60a8c1f","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-dbb81b4c-3ec1-40ad-ab0d-5dd2e6b362d0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fed9f479-7cfb-493b-883b-0c1ca1742055","keyframes":{"transform":["translate3d(0px, 671.68483%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Longer, specific keywords are less competitive, reflecting a demand curve's long tail shape. This makes them essential for successful SEO.

3

[{"selector":"#anim-a7de8cae-f8e4-4e22-b5a3-123a6b572981","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-da1bdca8-3d4a-40ac-8d98-f0d2d89b6614","keyframes":{"transform":["translate3d(0px, 177.22225%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d1e0c5b3-292b-443b-ae16-bf3b8146bb4d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-19399679-b1ee-4f4f-9fba-251caffbd8d8","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-0c4ca49f-56c2-4ccb-b73f-f5546fbea32d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-9aa58a68-9398-4385-8a2f-4792726333c6","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-a870764a-974a-438f-bb88-4475cc7ccf75","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-600d6230-61ff-4a7a-b4ca-b39962aa0d5e","keyframes":{"transform":["translate3d(0px, 671.68483%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Tips include using research tools, identifying high-traffic, low-competition keywords, targeting competitors' terms, and employing long tail keyword finders.

2

[{"selector":"#anim-0bc4044f-b431-467d-8e73-53d6312d4b4b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bb596c7c-8c5a-4239-a8ae-ed940841b825","keyframes":{"transform":["translate3d(0px, 137.77774%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-26d5f0e4-771c-4938-b76d-1f8095d04e34","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c1bd7b86-4c7e-4b9f-937f-05a69c965c57","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-9450df89-f977-4b25-bcfb-69227a547630","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-8d1daf5a-3170-4b94-b4e1-357d2f7b0662","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-956905a7-8132-42ff-9a1c-7bee845a7f21","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2542b691-8c8f-4917-92b8-44530585d091","keyframes":{"transform":["translate3d(0px, 655.55582%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] To rank for long tail keywords, create optimized content with the keyword in the title, first sentence, and throughout. Promote content through various channels for visibility.

1

[{"selector":"#anim-0ecc77fd-f622-45f1-8df7-50aff9bc6354","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-735d3169-cbfc-4246-9207-a3a8235af66c","keyframes":{"transform":["translate3d(0px, 230.96304%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ca39cfb8-fe2f-44e1-9a2e-2083067456a2","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-530876c2-a41f-44fd-9a4d-3f8282fe7fe5","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-f62ba423-8832-46d6-849a-8ea8baf969b2","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-6fab7e00-df70-434c-9b5c-9573d74b7c87","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-82b485f7-88a2-4102-ac67-c1f92ac6fcf7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fcdff103-c92d-47c4-af10-da6769312265","keyframes":{"transform":["translate3d(0px, 658.78158%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Google AdWords Keyword Planner and Google Trends are powerful tools for finding specific long tail keywords.

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[{"selector":"#anim-06a5a4ba-cc24-4123-b9bf-b8a0ecc5f665","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-46404d01-a262-4d53-b220-a55ce4fdbca0","keyframes":{"transform":["translate3d(0px, 309.72210%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Learn More

Long tail keywords in SEO: What They Are & How to Find Them

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Long Tail Keywords Overview

6

Choosing Effective Keywords

5

Benefits of Long Tail Keywords

4

How Long-Tail Keywords Work

3

Finding Long-Tail Keywords

2

Ranking Strategies

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Keyword Tools

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